Feature library

The first steps every new account takes: set your brand voice, ask chat for a first caption and image, and connect a social account. The in-app Getting Started tutorial tracks these steps and rewards you when you finish.

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Create posts, captions, carousels, images and videos by describing what you want. Chat shows what each model costs in Embers before you run it, can research the web, and can plan first so you approve before anything is made.

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Your brand profile: voice, audience, colors, logos and key messages. Every generator reads it, so content comes out on-brand. Each company or client brand keeps its own profile.

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Link the social accounts flayr posts to. Once connected, you can publish and schedule straight from flayr and see their analytics. How many accounts you can connect depends on your plan.

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Embers are what generation runs on. Your plan adds Embers every month, and unused monthly Embers carry over for the number of months your plan allows. Embers you buy or earn as rewards never expire. Each generator shows its cost before you run it.

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Every editor in one place: posts, carousels, stories, video compose, the video creator, voice and templates. Start here when you know the format you want.

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Write and polish a single post with AI help: captions, hooks and hashtags tuned for each platform, with a preview of how it will look.

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Build multi-slide carousels from a topic: flayr plans the slides, makes the images and writes one caption for the whole set. Edit any slide before you post.

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Generate on-brand images from a prompt, in Chat or the image tools. The cost in Embers is shown before you generate.

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Generate short AI videos from a prompt. Pick a model and length; the cost in Embers is shown before you generate, and finished clips land in your library.

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Make one short video for a platform, two ways: Generate an AI clip of 2 to 30 seconds from a prompt, or Upload a video you already have and reformat it for the platform with a text overlay.

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Turn scripts into voiceovers with stock voices on every plan. Voiceovers can be used in your videos.

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Clone your own voice in Voice Studio from a recording or an upload, then generate voiceovers that sound like you.

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Get hashtag suggestions for a topic or caption, tuned to the platform you are posting on.

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Start from a ready-made layout or prompt instead of a blank page, and reuse your own designs.

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Everything you upload or generate in one place: images, videos, documents and drafts. Label and filter it, import from Google Drive, and send any item to a post or queue.

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Connect Opus Clip with your Opus API key, then send a video from your library to Opus, or link an existing Opus project and import its clips. The clips land in your library, ready to schedule.

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Cut a long video into captioned vertical clips. The clips are saved as library drafts, and the work is paid in Embers.

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Build a video from AI shots, and remake one shot without remaking the rest.

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Create your brand's own character: a look, a voice and a personality you can post as. A guided setup builds it step by step, then you make stills, clips and narrated clips of it. Everything it makes lands in your Library as a draft; nothing posts on its own.

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Make a voice clone sound more like you. Record guided takes in different styles, build candidate voices, compare them in blind A/B rounds, and choose which version becomes your voice. Nothing switches over without your click.

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Pending is where content waits before it goes out. Its "Needs review" tab is the review queue: approve, edit or send back anything that needs a second look.

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Plan posts on a calendar. Drag a draft onto a day and pick a time, see every brand at once or one at a time, and turn suggested posting times on or off. Upcoming, Queues and Reminders sit in the same tab row.

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A queue posts from a pile of content on a repeating schedule, for example one post a day to YouTube Shorts. Drag new content in and the queue keeps running; the more you add, the longer it goes.

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Publish straight to your connected accounts from flayr, now or at a scheduled time. Your plan sets how many direct posts you can make each month.

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Run and boost ad campaigns from flayr for the ad accounts you connect, per company.

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Plan a coordinated launch in one place: a goal, a timeline, the organic posts and the paid ads. A drip plan spreads your content across the campaign, from teasers to follow-ups.

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Automate multi-step work such as cross-posting. Start from a template or build your own: every step has a trigger, settings, and inputs and outputs, and variables pass from one step to the next. An approval step can pause a run until someone signs off.

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See how your posts perform: engagement, reach, follower growth and the best times to post, across your connected accounts.

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Track competitor accounts and compare their content and results with yours.

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Formulas, funnels, flayr events, CSV export, weekly dashboard emails and shareable client links.

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One page for your Embers, referral link, achievements and the community: polls and the ideas board. Share your referral link and earn when friends sign up.

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Read and answer comments and messages from your connected accounts in one place.

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Reply automatically when someone comments with a keyword you choose. A trigger can post a public reply, send a private DM, or both, and shows how often it fired.

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Send one message to your contacts at once. A broadcast goes as a direct message to the contacts who are still subscribed, and shows how many were sent and how many failed.

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Drip campaigns that nurture contacts over time. A sequence is a list of steps with waits in between: send a message, add or remove a tag, check a condition, call a webhook or leave an internal note.

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The people who comment on or message your connected accounts, in one list. Search them, filter by platform, see their tags and open anyone for notes, tags and activity. Broadcasts and sequences send to these contacts.

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Work as a team: an organization shares brands, content and one Embers pool across its members. Invite teammates and switch between your workspaces.

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Agencies keep each client separate: their own brand profile, connected accounts, content and calendar.

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Set up multi-step approvals so content is signed off by the right people before it goes out.

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Connect flayr to your own tools: create API keys, watch usage, manage webhooks and connect the MCP server. The public API reference is at /docs.

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Link your Shopify store so flayr can make posts from your products.

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Save your own Gemini or Anthropic key and run chat and image generation on it. Calls on your key cost 0 Embers; your provider bills you directly.

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Lanes inside one company, each with its own voice, colors, formats, calendar filter and case study.

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